Group of people brainstorming and sketching ideas out

Digital Platforms

Product ideation and envisioning 

Dream Works

Deliver an experience that embodies your brand promise and capture key insights from your team and customers. With our expertise in developing and optimizing SaaS platforms, we help you build a platform that will differentiate and delight. Building a platform involves trade-offs of time, energy, resources and money. As you look to build out your SaaS solution, LookThink can help drive success by aiding in product ideation, prototyping and user testing, and branding and user experience.

see what we did for them
Collage of screens from a revamped financial services organization portal
Prototyping and user testing with laptop computer and paper

Prototyping & User Testing

The best investment you can make to avoid time and money wasted during development is to validate your plans with real customers. LookThink’s prototype-driven UX process allows you to:

  • Rapidly explore and define your platform’s experience before committing key functions to development sprints

  • Test the new experience with real customers to challenge or fine tune the experience where necessary

  • Demonstrate the vision and intended functionality to partners and investors while the development is in progress

Collage of wireframes and Post-it notes on a board

Product Ideation

One of the most common challenges we see — for start-ups and established SaaS companies alike — is the need for fresh, creative thinking around a product, a workflow, a function, or even a screen. That influx of energy requires:

  • Facilitated ideation to capture key insights from your team and your customers

  • Competitive analysis to uncover the best opportunities to differentiate and delight customers

  • Sketching and low-fidelity prototyping to lay the groundwork for a contemporary and compelling vision of your platform

Collage of concept sketches and a UI kit

Branding & User Experience

The look, feel and overall interaction style of your platform is how your SaaS customers experience you as a company.

We leverage our experience in developing and optimizing SaaS platforms to ensure that your experience delivers on your brand promise.

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